Western rhetoric is the study of the use of languages, including rhetorical intent, rhetorical situation, means of persuasion and rhetorical effect.

而西方修辞学主要研究言语的运用，包括研究文本的修辞目的、修辞情境、修辞方式、修辞效果等方面。

youdao

Both Chinese and Western rhetoric started with the research on oral communication. But Chinese rhetoric concerned with literature earlier than the West.

中西修辞学都发端于对口语交际的研究，但中国修辞学对文学的关注要比西方修辞学早得多。

youdao

Western rhetoric is the art of employing symbolic means to influence other people's understanding, attitude, behavior, etc. Globalization has become a major trend.

西方修辞所关注的是人们如何通过语言及其它象征手段影响他人的认识、态度、行为。

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He has called on western powers to tone down their bellicose rhetoric and in the past has suggested that Iran should be allowed to enrich small amounts of uranium.

ECONOMIST: Iran's president visits New York

Magnus Ranstorp, a terrorism specialist at St Andrew's University, believes western governments may have made a mistake in focusing their rhetoric too much on Mr bin Laden, instead of stressing that he heads a large, intricate network which will not disappear instantly, even if he and his immediate comrades are killed or neutralised.

ECONOMIST: The al-Qaeda network