We wouldn't be replacing the existing (publication) Web site ... but our e-commerce platform will be on the publishers Web site.

CNN: Interview: Former WSJ publisher now online payment entrepreneur

Instead, we chose first to transform our already successful Web site into a dynamic publishing platform for the era of social media.

FORBES: Connect

Crovitz: One of our offerings is a new e-commerce platform that will be integrated into a Web site, to make it as easy as possible to got to one place and sign up for what they want -- an all-you-can-read bundle with a single price for multiple brands, or micropayments for individual articles.

CNN: Interview: Former WSJ publisher now online payment entrepreneur