In a television show or radio program, a controversial or exciting segment designed to get people talking about the show is called "watercooler moment".

在电视或广播节目中，那些提前设计好的较具争议性或者很精彩的节目片断通常会成为人们的谈资(即我们平时常说的节目的“噱头”)，这些片断就叫watercooler moment。

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Watercooler features national and local celebrities in sports, news, and entertainment chatting about the day's top news on TV.

ENGADGET: ConnecTV adds SocialTV Timeline for mobile, puts chats with stars on a second screen

But this time, it's more than idle watercooler talk, according to weather scientists.

CNN: STORY HIGHLIGHTS

Consistent with the new design's focus on driving the conversation around television, ConnecTV showcases its "Watercooler" initiative launched over the summer.

ENGADGET: ConnecTV adds SocialTV Timeline for mobile, puts chats with stars on a second screen