abstract:A vanity URL is a URL or domain name, created to point to something to which it is related and indicated in the name of the URL, very similar to a personalized URL. In many cases this is done by a company to point to a specific product or advertising campaign microsite.
Anotherquicktip - wheneveryou'rebuildinganewsite, thinkaboutblacklisting a setofvanity URLs (and maybelearna little bit aboutbadURLdesignfromQuora's URLs).