Listen to what they have to say and change your goals and objectives based on how your community wants to utilize social media.

听听他们有什么要说的，他们想要怎样利用社会化媒体，并据此来调整你的目标和宗旨。

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The question now is how public health can also utilize the new media, the web, twitter, the blogs and electronic communication capacities to its advantage.

现在的问题是公共卫生如何也可能利用新的媒体，即网络，微博客、博客和电子通讯能力。

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You may have brand supporters who are influential in social media, and it's smart to utilize what you have before you seek out new people.

或许你已经有了一些在社会化媒体中颇具影响力的支持者。在你寻找新人之前善于利用你已经有的人脉资源是一个聪明的办法。

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Even if these concerns are justified, there are ways to work with aid groups to utilize social media and with local leaders to highlight America's humanitarian assistance at work.

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So now when natural disasters strike a tsunami strikes a Pacific coast, or an earthquake flattens a city the emergency responders and the media can utilize up-to-the minute images to assess the scale and scope of the damage, target help to victims, and communicate news and information.

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Here, he encourages the Republican Party to utilize the Internet and social media to engage voters.

FORBES: A Plea To The GOP: Don't Pull A Digital Nixon