I will share a little secret with you - you do not need to be a statistician to use or interpret web analytics.

我想分享一点小秘密给你- - -不需要把自己当作一个统计专业人员去使用和理解web分析。

youdao

Second, web analytics data tells what people do on a web site, but not why they do it, which is why it is important to use analytics data to inform and direct more qualitative user research methods.

第二，web分析数据能讲述在一个站点上人们在做什么，而不是为什么这样做，所以去应用分析数据去确认和指导更多的定性的用户研究方式显得尤为重要。

youdao