"If you can upload yourself into this digital form, it could live forever," says Nick Mayer of Lifenaut, a US company that is exploring ways to build lifelike avatars.

“如果你能把你自己上传到这个数字形态中，它就可以永生。”Lifenaut公司的尼克·梅尔(nicknayer)说，这家美国公司正在创造活体化身的道路上探索。

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When you upload a document, you can share it with anyone you choose; you can always, of course, keep it private and deal with it yourself.

当你上传文档的时候，你可以跟选择的任何人分享，当然你也可以一直保持私有并且只有你自己可以处理。

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When you upload images of yourself some people tend to leave in their best pics.

上传相片时，人们总挑选自己认为最好的呈现给大家。

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But popular groups not quite big enough to make the "Rock Band" playlist are also preparing material for the do-it-yourself upload store, including Creed and Evanescence, each of which has sold tens of millions of albums in the past decade.

WSJ: MTV Games Seeks Buzz for 'Rock Band'

Elf Yourself may not have been the first campaign to let users upload a photo of themselves onto something sort of silly.

FORBES: Elf Yourself: The All-Time Best Digital Holiday Campaign?