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The issue is that Jones-Drew, who is only 27-years-old, has been informed about the short shelf life of an NFL player (particularly a running back), may be entering the best years of his career (from a production standpoint), and wants to take advantage of his limited opportunity to capitalize on his proven ability to rack up rushing yards (he had 1, 606 yards rushing in 2011).
FORBES: Public Discussion Of Maurice Jones-Drew Holdout Will Not Affect His Brand
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Thus, Peterson will need to force those teams to give up more rushing yards than they have allowed, on average, up to this point in the NFL season.
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Newton put up 14 rushing touchdowns (sixth-most in the league) along with 4, 051 throwing yards (10th-most) and 21 throwing touchdowns (tied for 11th-most).
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