Levi's first flirtation in cyberspace came in 1994 at the urging of Janie Ligon, who had just relocated from the U.S. to London to run Levi's U.K. business.
Just as U.S. antidumping administration has so frequently run afoul of the U.S. law, it has also been found on dozens of occasions to violate U.S. obligations under the WTO Antidumping Agreement.