We focus our attention on seven types of advertising: television, newspapers, radio, magazines, out-of-home, internet, and direct mail.

我们的注意力通常会被七种类型的广告吸引：电视、报纸、广播、杂志、户外海报、互联网和广告直邮。

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Participants showed a preference for certain types of advertising on the Internet.

在一项调查中，受访者对某种网络广告表现出了偏爱。

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Then, last week, I explained how engagement with search is significantly different than engagement with other types of advertising.

然后在第二讲中，我解释了人们关注搜索广告的方式与关注其它广告的方式有显著的不同。

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In general, you could say that there are two types of advertising: brand advertising and performance advertising.

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Both types of advertising can be found on multi-platforms, devices, and environments such as Mobile, Social, Portals, networks, and more.

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Whether viewers will accept alternative types of advertising, like product-placement, is open to question as is whether they will continue to gobble up low-cost reality TV.

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