When thinking about creative products that can transform industries, organizations, and our personal lives, it is important to understand the perspective of consumers.

考虑到那些能够改变产业、企业乃至我们个人生活的创造力的产品，理解消费者的视角就显得尤为重要。

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These are the stores, the restaurants, the start-ups and other companies that create two out of every three new jobs in this country -- and that grow into the big businesses that transform industries, here in America and around the world.

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Take positive action to transform service industries into exporting industries and to open up global markets.

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Amazon is famous for coming up with thrifty, highly automated offerings that transform entire industries.

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