In Brazil, electrical fixtures are treated as commodities, and Philips wanted to make electricians aware of its brand. Toward this objective, the company offered a training course, with a certificate and a tool kit as bonuses. The course consisted of four lessons that had a great number of illustrations to accommodate the low literacy rate of Brazilian electricians. The company's problem was that there was no trade magazine specifically for electricians whereby they could advertise the course. Philips devised a program to put up displays in electrician shops, where electricians could pick up leaflets advertising the course.
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Toward this objective, I undertook my academic work with great initiative.
为着这一目标，我以巨大的积极性投入到我的学习中。
Toward this objective, the company offered a training course, with a certificate and a tool kit as bonuses.
为此目的，公司开设了一个培训课程，除了颁发结业证书，还送电工一个工具箱作为奖励。
Objective: The purpose of this study is to investigate Wuhan City dentists attitudes, knowledge toward AIDS and behavior in infection control.
目的：研究武汉市牙医对AIDS的态度、知识及在感染控制中的行为。
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