The company ramped spending in acquired businesses and combined with light top-line drove EPS and cash flow below our estimates.

FORBES: Connect

The large rooms have great flow and top-of-the-line finishes.

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Business might say it maximises profit but the truth is that most business has no clue what profit is, knows not a lot more about discounted cash flow but does in both cases know it has no hope of a positive outcome for either unless top line sales are good.

FORBES: Demand goes round the U-bend