... 目标受众target-audience 自上而下式营销top-down marketing 广告调查advertising research ...
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... continuous schedule 评估备选方案 top-down marketing 联合广告 cooperative（co-op）advertising 评估标准 ...
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top down marketing 自上而下式营销
Sales and marketing are now tied to end-user adoption of services, not mandated top-down deployments of enterprise software.
云服务的销售和营销与终端用户的服务捆绑在一块，而不是传统企业软件那种托管式的从上至下的部署。
New software is developed in a tight feedback loop with customer demand, without distortions caused by marketing clout or top-down purchasing decisions.
开发新的软件在与客户的需求紧密的反馈循环，如果没有市场影响力或自上而下的购买决定所造成的扭曲。
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