It may ultimately enhance the core competence of our tourism enterprise for reciprocal culture strategy to promote internal marketing and foster staff loyalty.

互惠性文化战略通过对内部营销的促进和员工忠诚度的培育，最终，增强了旅游企业的核心能力。

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Finally, the paper proposed detailed suggestion and measures to foster and promote core competence for the international line corporation as well as the key problems during the execution.

最后，对国际班轮公司如何培育与提升核心竞争力提出了建议，并指出在具体操作过程中应注意的问题。

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