The brand told The New York Times that the plan was to reduce prices to move the stock, arguably encouraging consumers to buy and throw away with little thought.

该品牌对《纽约时报》表示，它的计划是用降低价格来消除库存，可以说是鼓励消费者购买并能随后不假思索地扔掉。

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Do people care enough about the Times, as a brand, to pay for content that they can generally get somewhere else?

人们对时报这个品牌的关注足够多到让他们为那些往往可以从其他途径得到的内容付费？

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To safeguard their own profits, advertising firms always insist that any brand can do well during hard times if owners continue to lavish money on marketing.

广告公司为保证自己的利益，总是不遗余力的宣称只要商家投入足够的资金，任何品牌都可以的萧条时期胜出。

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Last week, the Times Co. said it is putting The Boston Globe and its related assets up for sale to concentrate on The New York Times brand.

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Nilforoush says that in initial pilots, inPowered ads had 10 times the aided awareness, six times the brand favorability, and six times the likelihood to recommend as display ads.

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However, times change and the brand lost some of its relevance but still garners extraordinary awareness.

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