Surely anyone with marketing gumption should be able to sell good books at any time of year.

任何有营销头脑的人无疑都应该能在一年中任何时候卖掉好书。

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Some are turning to the internet, which is cheaper and offers concrete measurements like click-through rates—especially important at a time when marketing budgets are tight.

有些人转向了互联网，因为它更便宜，而且提供了诸如点击率这样的具体统计结果，这在营销预算紧张的时候尤为重要。

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Failure to isolate the most-qualified niche can waste marketing funds, time and energy.

自绝于最优利基之外的失败将浪费营销资金、时间和精力。

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So It's on television all the time, but television used to be almost 100% of the marketing and its share of the overall marketing burden if you call it that has--is going down, but other things have taken its place.

它不停地在电视上播放,营销中,电视过去占有份额是100%,如今它占整体营销开支的份额在下降,还会发生其它事情

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So now is the time to be marketing defense wares overseas, where economies are growing faster and many countries are generating record revenues from a commodity boom.

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It is an exciting time to be in marketing.

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And that's consistent with the idea that when you remove something like marketing, it takes some time for the residual marketing to wear out.

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