With a chalkboard and beautiful images of his designs, Aravena walks us through three projects where clever rethinking led to beautiful design with great benefit.

利用一块黑板和精美的图片，阿拉维给我们展示了三个项目，思维方式的转变最终带来了优美的设计和巨大的好处。

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He thinks a better way to revive the research pipeline is through radically rethinking the research model.

ECONOMIST: Health-care mergers

"The industry as a whole is going through significant change and rethinking the structure of how they pay people, " Mr. Goldstein said.

WSJ: Goldman Symbol Gets More Elusive

Cluetrain started business people thinking about the internet as a marketplace and rethinking the way they marketed goods through traditional marketing and advertising.

FORBES: Age of Context: Social Media Becomes a Mature Platform