The field of data science is emerging to discover the laws that govern this species of data, while cloud computing is quickly eliminating constraints on data accumulation and storage.

FORBES: Why Big Data Is Getting The Bully Treatment

That is, it uses all of this computing power, and the mountains of data now being produced by each person each day, and uses it to continuously and uniquely modify products and services to every customer.

FORBES: The Age of Big Data

In this age of cloud computing are you too reliant on local data?

FORBES: What's More Disruptive? A Crashed Computer Or A Sick Employee?