But if a farmer is given the opportunity to access and then makes a decision to buy, I think that's the real proof that this is something that's beneficial to them."

VOA: standard.2010.08.09

The common denominator for gut plays is patience and then some proof that the prevailing consensus was myopic.

FORBES: My Gut Play Basket Is Full

What this means is rather than trying to catch every cheater you randomly sample for cheating and if you find incontrovertible proof then you impose a punishment so viciously harsh that fear of it deters all possible cheaters.

FORBES: The Sins of the Father: Dishonor, Disgrace and Boiling Cheaters in Oil

The drink was strained into a separate, identical glass, then checked for temperature, proof, and weight.

FORBES: Why the Science of 'Shaken, not Stirred' Isn't There Yet