Helps the market creativity public figure to ponder how utilizes these prototypes to come for the product to pour into the significance, then creation value.

帮助市场创意人士思考如何运用这些原型来为产品注入意义，进而创造价值。

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However, software development is still work, and still requires specialized skills, and the creation of software, which you can then duplicate for no measurable cost, turns out to be a value too.

然而，软件开发仍然在进行，且仍旧需要专业的技能，软件的创建(然后您可以无法衡量的成本进行复制)也变成了一种价值。

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But if the underlying value of the businesses has not changed, then the creation of new shares simply dilutes the wealth of existing investors.

但是，如果该行业的内在价值没有变化，那么新股份的创设则只会稀释现有投资者的财富。

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If you're really searching for novelty, if that's the true path you're taking to business value creation, then asking for your customers' opinions and desires is not the way to go.

CNN: Learning to manage creatively

But if the underlying value of the businesses has not changed, then the creation of new shares simply dilutes the wealth of existing investors.

ECONOMIST: Buttonwood

As the economy evolved, value creation was driven more by prowess in manufacturing, then it shifted to distribution, then inventory management, and finally technology development.

FORBES: A New Era -- the Era of the Customer