This article USES the customer relational graph from the relational marketing study Angle to construct zhe KPI system of Key Account Manager.

文章从关系营销学的角度，通过采用客户关系图来构建大客户经理的关键绩效考核指标体系。

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This thesis especially discourses on the marketing strategies and relational economic ways in the period before the Asia Games.

先着重论述亚运赛事筹备期的主要营销策略及其相关的各经济路径。

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Results demonstrate that under the Internet condition, customer relational benefits have a strong positive influence on customer satisfaction and other marketing outcomes.

研究发现，网络环境下顾客对关系利益的评价显著影响着顾客的满意度，并且成正相关关系；

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Chris Malone is chief advisory officer of The Relational Capital Group, a research-based, brand relationship marketing firm located in Philadelphia.

FORBES: Can't Buy Me Love: Marketing Reconnects With Our Pre-Industrial Roots

This article is by Chris Malone, chief advisory officer of The Relational Capital Group, a research-based, brand relationship marketing firm located in Philadelphia.

FORBES: Built To Last: The Secret To Long-Term Customer Relationships