Based on the analysis of present product development model, the new idea that lets the consumer take part in the product development by using information technology was pointed out.

通过对现行产品开发模式的分析，提出了让消费者参与产品开发的思路，并介绍了利用信息网络技术来实现的模式。

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EXAMPLE: During his speech the company's vice President of product development tried to get everyone to visualize the economic impact of his remarkable new idea.

公司的产品开发副总裁在他的讲话中试图让每个人都想象一下他的精彩新创意带来的经济影响。

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It puts forward a new idea: the time management based on speed competition. Its target is to reduce the cycle of product development and lead time of delivery.

提出基于速度竞争的时间管理新概念，缩短产品开发周期和交货提前期是其追求的目标。

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Ultimately you may find yourself as the type that only wants to start firms from the early stages, and then either just focus on the product development or start on the next market changing idea.

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The lesson Google and Apple are teaching us is that companies must have a good idea of the future, and then send their product development and marketing in that direction.

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In a startup, I embrace the idea from Blank that there are really only two roles: product development (design, and software hackers) and customer development (product marketing, sales, business development).

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