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Even so, everyone at McDonald \ 's must be hoping that it will be a long time before the firm faces yet another such emergency.

尽管如此，麦当劳的每个人还是应该期望公司在短期内不要再遭遇这样的紧急事件了。

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The company protects itself against short-term volatility by using forward contracts and by buying directly from farmers with whom the firm has a long-term relationship.

通过签订远期合约，并直接向与其长期合作的农民购买原料，雀巢公司保护自己免受短期波动的影响。

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Alperovich greeted the younger Powers in Moscow with a long and firm handshake at the Almaz-Antey Air Defense Company, which designed the weapon.

VOA: standard.2010.05.07

And that is injurious to the reputation of the firm, and to the long-term value of the firm.

FORBES: Warren Buffet and Moody's CEO On Ratings

Mr Sakurai added that while the drop in the yen's value was a welcome relief for Panasonic, until it addresses the long term issues, the firm's future remained uncertain.

BBC: Panasonic shares surge as it swings back into profit

In the long-run, the investment firm could become a majority owner of the bank.

BBC: Kent Reliance building society unveils banking plan