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For individuals considering taking a second citizenship, the advantages include expanded job opportunities, unrestricted residency, the ability to own property in two countries, access to social programs in two countries and the increased travel options that come with having two passports.
BBC: The equation of dual citizenship
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Other advantages to the franchisee include cost savings from the bulk buying capacity of a large operation, and the marketing benefits of central advertising and promotion of the business.
ECONOMIST: Idea
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Franchise advantages include skipping the writing of the business plan, no product development or branding, and an operations manual.
FORBES: Can the American Dream Be Franchised?