For the document approach we can come at microformats from the structured text side.

对于文档方面，我们可以从结构化文本开始接近微格式。

youdao

Well first is, you go over here to the right hand side for each one, and it says click here for the full text article.

首先在每份资料的右侧,写着点击获取全文

耶鲁公开课 - 关于食物的心理学、生物学和政治学课程节选

Outbrain is coming from the contextual text side, whereas Taboola comes from the videos-you-may-like side.

FORBES: How Two Israeli Companies Are Leading The Pack In The AdSense For Content Space

For us, one of the most important aspects was how Facebook is not simply relying on banner or text ads that appear on the side of the page.

FORBES: Facebook's $28 Fair Value Supported By Mobile Ad Growth

They're also offering stage-side access to people who signed up for text-messaging alerts.

WSJ: Obama Travels To Fire Up Young Voters