Producers took cues from "American Idol" and incorporated interviews with judges and text-message voting after the swimsuit, evening-gown and talent competitions.

主办方学习《美国偶像》的做法，在泳装、晚装和才艺比赛结束后，引入了与评委互动和观众短信投票等环节。

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From text message voting-day alerts to the My Obama Weblogs, the candidate used technology to spread his message in new ways.

NPR: Obama's Evolution From Organizer To Politician