The 27-year-old Swiss produced a near-faultless display in testing conditions to dominate Sweden's Soderling, a shock finalist, from start to finish.

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At present the system is being used on purpose-built websites with, for instance, online research groups testing the effect of various display ads.

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Only companies whose products pass certification testing will be able to display the N-Mark, the universal symbol for NFC, which tells consumers where to touch to initiate NFC services on a device.

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