Very rarely does a new device outside the traditional technology paradigm appear in Silicon Valley, and Google Glass represents one such archetypal shift.

FORBES: No One Is More Excited For Google Glass Than Facebook CEO Mark Zuckerberg

But as technology moves outside the paradigm of its vertical category, and becomes an enabling layer across all sectors, industries, and empowers businesses large and small to better reach, understand, serve, segment, and solve problems for their customers, the opportunity for technology businesses to radically alter incumbent categories is unparalleled.

FORBES: NYC and the Tech 'Horizontal'

An introduction like that would have provided real validation of the technology, a gateway for a new shopping paradigm, and a way to educate consumers.

FORBES: Mobile Wallets: Not Everywhere They'd Like to Be