Abstract: in recent years, Mobile Technology is mature, and application of Mobile E-commerce is increasingly becoming the focus of attention.

摘要：近年来移动技术趋于成熟，移动电子商务的应用也日益成为关注的焦点。

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Alibaba Group, the Chinese e-commerce company, is mounting a challenge to several leading technology companies with the launch of its own mobile operating system.

中国电子商务公司阿里巴巴集团(Alibaba Group)推出了自己的移动操作系统“阿里云os”。此举将对几家领先的高科技公司构成挑战。

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With the rise of e-commerce combined with the advancement in mobile technology, malls have had to adapt to attract shoppers.

FORBES: Innovation and Commercial Real Estate

"The adoption of mobile across our markets, combined with our e-commerce capabilities, technology and brand, means we now have nearly twice as many active online customers than we had in 2010, " he commented.

BBC: Paddy Power has 'strong year' in 2012

Now layer on e-commerce, with mobile technology enabling real-time price comparisons, and the exercise of pricing becomes even more complicated.

FORBES: Retail's Big Question: Is The Price Right?