No longer just designing technical gear for his pals, and hoping to fund his own climbing expeditions, by the mid-1980s Chouinard found himself helming a red-hot, rapidly expanding, internationally known fashion brand.
Part of the reason for this decoupling could be in the strong technical resistance the U.S. dollar ran against today after climbing to within a few pips of the high price points on June 6 and June 30 as well as the highs of July 2nd and July 5th.