In one tweet, Adams provided the company e-mail address of an NBC executive and urged followers to send him messages complaining about the tape-delayed coverage.
When CNN International first began supplying news to Malaysia's still-tiny cable network, Mega TV, it was on a two-hour tape-delayed basis, during which time stories were vetted to be sure they did not breach ethnic, religious or political mores.
The network was under fire for much of the 16 days of the Games by viewers who took to Twitter and Facebook to complain about its tape-delayed coverage of big-ticket events, which NBC has said was necessary to maximize its prime-time audience.