Plus, for the geekier side of me, I heart their analytics that you can sync to Google Analytics to track visits to your event page and more.

FORBES: Six Fantastic Tech Tools For Your Business

With the right app, an iPhone could track the sun, sync shopping lists, be a drum machine, take restaurant reservations, be a cash register.

CNN: 5 ways the iPhone changed our lives

The scale of course sync with the baked in S Health app over Bluetooth, which makes it quite a bit easier to track how that diet of yours is going.

ENGADGET