This paper has a study on consumer characteristics of supermarket private brand on the basis of related papers on private brand and consumer characteristics.
本文在自有品牌和消费者特性相关文献的基础上，采用实证的方法对具有超市自有品牌偏好消费者的特性进行研究。
This special worth pointing out that is developing private brand, although many interests with lead, but does not mean that all chain supermarket should immediately vigorously develop PB goods.
这里特别值得指出的是，尽管开发自有品牌具有诸多利益优势，但并不意味着所有连锁超市都应立即大力发展PB商品。
In addition, the innate brand also make supermarket chain with other non private brand in the negotiations with suppliers in large room.
除此之外，自有品牌也使连锁超市在与其他非自有品牌供应商的谈判中留有较大的余地。
应用推荐