It analyzed the strategy of change logo international brand such as 7up and Li Ning, proposed brand design could form a energy for the effective digging of sign resource.

分析了七喜、 李宁等一系列国际品牌的变标策略， 提出了品牌设计传播中对符号资源的有效开掘能形成一种势能；

youdao

Li Ning has been facing a number of headwinds that includes growing competition from domestic rivals, such as Anta and Peak, as well as shrinking profit margins.

FORBES: Li Ning Loses 3 Key Executives