Subscribers number more than 100, 000, and Beauchamp brags of a 20% monthly rate of growth in the past year, most garnered strictly by word-of-mouth advertising.

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The number of international subscribers now totals 190 million, more than double the number of domestic ESPN subscribers.

FORBES: Magazine Article

We currently estimate that the number of NYT Online Subscribers will increase to approximately 1.3 million by the end of our forecast period, but if the total number of subscribers increases to approximately 1.6 million, we would see 5% upside to the Trefis price.

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