There is no inherent benefit of subliminal advertising over regular advertising, any more than there would be in seeing a flash of a commercial instead of the full twenty seconds.
对比正式广告而言,阈下广告并无内在的优势,想想去看一个一闪而过的商业广告和将它看上20秒,到底谁更有效?
Colour has a profound, though often subliminal, influence on our senses and moods.
颜色对我们的感觉和情绪有一种很深远的影响,尽管常常是潜意识的。
"It ACTS as a kind of subliminal zone, an exclusive forum where the normal social rules are suspended," said Kate Fox, director of the social Issues Research Centre.
社会事务研究中心主任凯特·福克斯说:“手机短信好比一个潜意识地带,在这个特殊的区域里,正常的社会法则都不起作用了。”
Another example is some weird studies done in a discipline of social psychology known as terror management which involves subliminal death primes.
另一个例子是在社会心理学中进行的,关于恐惧管理的一些古怪的研究,恐惧管理涉及到了,阈下死亡意念的促发。
The flashing of these subliminal words, a fancy term meaning below the level of consciousness, you don't know you're seeing them has dramatic effects on how you answer those questions.
这些阈下词语的闪现,“阈下“是指低于意识水平,“subliminal“,meaning,–,也就是说你并没有察觉到,自己在看这些词语,阈下词汇的闪现对你如何回答那些问题,产生了显著的影响。
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