Since Aristotle, studies in metaphor have stimulated the enthusiasm of research of many scholars.
自从先哲亚里斯多德以来， 隐喻研究已引起无数学者对其研究的热情。
The origin of metaphor study can be traced back to the rhetorical studies in ancient Greece.
隐喻研究的历史源远流长，可以追溯到古希腊时期的修辞学研究。
However, few studies have been undertaken about conceptual metaphor used in English advertising.
但是将概念隐喻理论应用于英文广告研究的还寥寥无几。
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