Finally, competitive strategies of multinational companies come to give full consideration to the development strategy of localization.
最后，本文得出了跨国公司竞争战略的制定要充分考虑到本土化策略。
On one hand, McDonald's introduced a strategy of localization, on the other hand, Chinese consumers on behalf of their Western modernity and the United States as the most concern.
一方面，麦当劳推行本土化策略，另一方面，中国消费者对其代表的西方现代性和美国身份最为关注。
The third part of it analyzes the difference that the elevator multinational company puts in China into practice of the localization strategy.
第三部分，分析有关电梯跨国公司在中国实施本土化战略的不同点。
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