Much of the second half of the book is reserved for a character assassination of them, particularly McCain's chief strategist, the "grim-faced" and "cool" Steve Schmidt.

书的后半部分大部分是用于抹黑他们，特别是麦凯恩的首席战略家，“冷酷”而且总是“脸色阴沉”的史蒂夫•施密特（Steve Schmidt.）

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Now, however, the two companies are at loggerheads over everything from apps to acquisitions—and Mr Schmidt and Apple’s boss, Steve Jobs, are taking the fight personally.

而眼下，从应用程序到并购的各个领域，两家公司都开始全面对抗。 施密特和苹果CEO斯蒂芬·乔布斯正在进行一场个人之间的斗争。

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“CHAD and Steve remind me of Larry and Sergey,” said Eric Schmidt, father figure and chief executive of Google, on October 9th.

“查德和史蒂夫让我想起了拉里和塞吉”，Goolge公司的元老、CEO埃里克•施密特说。

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The Politico reported Saturday on Palin's frustration, specifically with McCain advisers Nicolle Wallace and Steve Schmidt.

CNN: Palin's off-script comments irk McCain aides

Steve Schmidt, a spokesman for the Bush-Cheney re-election campaign, took issue with Kerry's comments.

CNN: Kerry takes aim at Bush over prisoner abuse scandal

Davis was then replaced -- in reality if not in title -- by Steve Schmidt, part of Karl Rove's operation.

CNN: Commentary: McCain campaign following in Hillary's footsteps