Let the customer decide what they want; tell them what is on offer and make it easy for them to research, plan and book – that’s the essence of the new STB campaign.
让消费者做主;告诉他们新加坡有什么,让消费者更轻松地搜索、规划和预订行程,这是新加坡旅游局的营销推广的本质。
As well as driving traffic to the website, the STB has to ensure a depth of content that's relevant and compelling to users.
除了要提高网站流量,新加坡旅游局网站内容在相关性和吸引力上要有足够的深度。
Motorola's Jha highlighted his company's close relationships with carriers in the in-home space and referred to the ongoing convergence between the mobile and STB worlds.
摩托罗拉的杰哈强调,他的公司与运营商在国内市场有密切合作。他还提到手机和。
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