根据国际事件行销集团(International Events Group ; IEG)所出版的赞助调查报告(Sponsorship Report),近年全球赞助金额每年约有20%的成长幅度,赞助运动相关活动已蔚为风潮并成为企业重要的行销策略,因为体育运动赞助活动较不具商...
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IEG Sponsorship Report IEG赞助报告
The financial report consists of a specification of your expenses, mainly player wages, staff wages and maintenance, and income such as attendance and sponsorship money.
财务报告共分规格费用贵,主要球员工资、员工工资、维修、与金钱和赞助收入等列席。
Worldwide, 78% of young people aged 13-15 years report regular exposure to some form of tobacco advertising, promotion and sponsorship.
在全球13至15岁青少年中,78%的青少年称经常接触某种形式的烟草广告、促销和赞助。
However, the report says that the sponsorship total could be much more, as some amounts are not disclosed.
该报告还透露,因为一些项目并未被计入,实际的赞助费可能会更多。
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