Take The Hills bad boy Spencer Pratt, who comes in at No. 11 on our list.

FORBES: Most Overexposed Celebrities

When Heidi Montag isn't working the paid-appearance circuit with bad boy beau Spencer Pratt, she keeps busy with a newly launched retail line, Heidiwood, and a fledgling singing career.

FORBES: Scrounging For Gold In 'The Hills'

It's no different from the playbook of MTV's talent-free reality stars Heidi and Spencer Pratt, who are famous only for desperately seeking fame: Convince everyone that you deserve a certain status, and eventually you'll have it.

FORBES: Magazine Article