Lambert said the supply of toiletries has evolved from no-name items to a not-to-be-missed branding opportunity for both the hotel and the beauty product brand, often linking into spa products.

Lambert表示，化妆用品的供应已经从默默无闻的产品转变为一个不容错失的品牌推广机遇，酒店和美容品牌都可以利用这个机会，通常还可以推销spa产品。

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In one television spot broadcast here, an actress touts the product by saying, "It's just like a spa."

在一次电视直销时，一个女演员吹捧道：“它就像spa一样。”

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Spa tourism is not merely bathing, nor does it simply extend to conventional sightseeing or leisure product. Spa tourism has its unique basic components.

温泉旅游的内容不单纯是洗浴，也不能简单地扩充到常规观光与休闲产品上，温泉旅游还存在着其独有的基本构件。

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"The biggest danger is that if you're generating trial for a brand and people are actually going to a restaurant or a spa or buying a product, and it doesn't fulfil a value that's higher than they have paid for it, that could dilute or denigrate the value of the brand, " he says.

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Navin Geria, vice president of research and development for the Spa Dermaceutical Products Group, a New Jersey-based consumer product development company that specializes in custom development of anti-aging skincare and products for dermatologists and spa chains, says that a new range of anti-aging technology called cosmeceuticals (cosmetics that companies says possess drug-like affects) will go a step further.

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An organic garden supplies much of the produce, and the spa offers unusual color-therapy treatments performed with a rigorously organic product line.

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