... 国家计量研究所 NRLM ; INPN 社会计量研究 sociometric study 日本国家计量研究院 NMIJ ...
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The study found that so-called "sociometric" leaders like Physician 184 had more of an influence on word-of-mouth buzz than the self-reported opinion leaders, perhaps because the latter group tend to be less involved with their peers.
CNN: How to create a buzz: the business lesson for marketers
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