Observable work is a practice to turn what we do in our daily tasks actions, knowledge and insight into recorded information that we can lookup or reuse later if we need to, or in the case of social business be able to share this view of our work with others of our choosing.

FORBES: Reevaluating Performance Management

Transportation in this case is not simply social and interactions but what we, as an organization, allow our employees to work on, how we facilitate and accelerate that productivity.

FORBES: Do Large Organizations Need Social Business More than Small Ones?