By way of example, companies often continue to buy a certain product simply because they are used to it, not because it works better than other options.

举个例子，企业通常会持续购买一种产品，不是因为这个比其他产品好，仅仅是因为习惯了。

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This works even better if you know where she likes to hang out (same place you met her on the same day is a good idea) and simply suggest that she meet you there as if you were already going yourself.

如果你知道她想在哪里逗留那么会有更好的效果（一天内你在同一个遇见她的地方，是一个好主意）同时，简单的暗示她她在那里见到你是因为你也想去那里。

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Simply, the iPhone 4 works better than pretty much any other phone you can buy, and even Consumer Reports says so, calling it the best smartphone on the market.

FORBES: Connect

"We simply need a better vaccine against influenza, one that works better and lasts longer, " Frieden said.

CNN: Flu vaccine less effective, especially among elderly

We think the Mitsubishi formula works better, and we think the reason why is simply that it corners better, despite being a tad slower.

FORBES: Test Drives