Another possible draw: the introduction of a service called Sea Smart, a one-button emergency gizmo, comparable to OnStar for luxury autos, with a panic button that sends a signal via satellite every ten seconds and offers real-time tracking of the distressed vessel on a 3-D color map back at Sea Tow's headquarters.

FORBES: Magazine Article

The insole does this by communicating with a "base station, " an intermediary device between the button in the shoe and the television set, which uses a radio signal to calculate and transmit the information.

CNN: Device keeps TV watching on track

The device "learns" the infrared signal from the TV remote and switches off the entire bank of plugs when the standby button on the remote is pressed.

WSJ: Switching Off Standby Mode