Process reengineering takes many forms--notably the Six Sigma philosophy popularized by former General Electric (nyse: GE - news - people ) Chief Jack Welch --but the general idea is that by minimizing mistakes and eliminating waste, the performance of the company will improve.
They have enrolled the company on the so-called "Six Sigma" program, a management program championed by, among others, General Electric's Jack Welsh and used to great effect at Sierk's old employer, AlliedSignal.