That means rewarding them for shifting up a gear from making incremental improvements to their existing products, to coming up with radical innovations that rewrite the market rules.

ECONOMIST: INNOVATION

And, whatever your opinion of the individual cogs, Strachan has built a playing machine that has proven capable of shifting up the necessary gears whenever there appeared to be challenge from any of their SPL rivals.

BBC: SPORT | Football | My Club | Celtic | Celtic's title relief

Many are attempts at cost-shifting to make up for flat or dropping Medicare and Medicaid payments.

FORBES: Sebelius To HMOs: If You Raise Rates 10% You Will Answer To Me